I mean, we don’t know, because nobody knows how all of these elements will actually come together, but Meta’s certainly re-aligned its resources and entire company focus around the shift. What we do know, however, is that Meta is working to be at the forefront of what comes next, and with its developments in VR, AR and other advanced technologies, it does look set to be a key voice in that shift, which will likely see it dictate various aspects of advanced connection, and secure the company’s future moving forward. Still, that hasn’t stopped Web3 enthusiasts from considering new possibilities, with trends like NFTs tangentially connected back to the broader metaverse concept, even though we don’t know how it will work, and what it will look like just yet. Indeed, Meta itself has re-stated many times that it will take years to establish all of the building blocks of the metaverse concept that it envisions. In many ways, Meta’s name change legitimized a concept that doesn’t exist, and created a new, theoretical model, which has already seen billions of dollars change hands on the back of an experience which is not even close to being fully realized or built. That essentially sparked a whole new industry, with many investors and businesses now rushing to cash in on the metaverse opportunity, keen to avoid missing out on the next big thing, as many did with social media in the first place. Meta went through some big changes in Q4, most notably its corporate name change from ‘Facebook’ to ‘Meta’, signalling its shift in focus to the next stage of digital connection. But still, as it eyes the next stage of immersive connection, that’s another key element to keep in mind, and you can expect Meta to put even more focus on this as those sales continue to rise.Īnd with its AR glasses also coming soon, you would logically anticipate those numbers to trend upwards in future. VR sales jumped in Q4, bringing in $877 million, which is only a small fraction of overall revenue for the company.
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